Curriculum Vitae

Below you will find the core contents of my resume.

For a complete printable version, including all the contact information provided on this site, please click here.

Customer Service Client Relationships Organization Time Management
Computer Proficiency Social Media Project Management Ability to Supervise
Quick Learner Self Starter Independent Detail Oriented

Social Marketing and Brand Consultant – Laking Motors [Oct 2017 – Present]

  • Social media and digital marketing for the Laking Group of Companies, consisting of Laking Toyota, Laking Pre-Owned Vehicles, Northern Nissan, Hertz Car Rental, Imperial Collision Centre, and Forest & Lawn
  • Social media account management and strategy
  • Deliberate planning and goal setting
  • Development of brand awareness and online reputation
  • Content management
  • SEO (search engine optimization) and generation of inbound traffic
  • Cultivation of leads and sales
  • Implementation of a content editorial calendar to manage content and plan specific, timely marketing campaigns
  • Promote content through social advertising
  • Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, etc.
  • Design, create and manage promotions and Social ad campaigns
  • Manage efforts in building online reviews and reputation. Monitor online reviews and respond to each review

Freelance Tourism Writer [December 2015 – September 2017]

  • Provide clients with articulate, fully edited, ready to publish articles
  • Excellent time management skills and ability to meet deadlines
  • Extensive research skills, information sourcing, and networking
  • Clients include Trivago, Sudbury Tourism, Attractions Ontario, and Northeastern Ontario Tourism

Digital Business Owner / Blogger [April 2014 – Present]

  • Create, edit, and publish sponsored articles and tutorials on various topics
  • Provide clients with detailed post-campaign reports
  • Establishing a brand
  • Development of brand awareness and online reputation
  • Content management
  • SEO (search engine optimization) and generation of inbound traffic
  • Cultivation of leads and sales
  • Implementation of a content editorial calendar to manage content and plan specific, timely marketing campaigns
  • Extensive social media knowledge and strategic planning
  • Promote content through social advertising
  • Impeccable organizational skills, basic bookkeeping, and time management
  • Compliance with Creative Commons and Ad Standards Canada regulations
  • Graphic and web design, basic web development
  • Attention to detail and adhering to deadlines and contractual obligations
  • Deliberate planning and goal setting

S.A.I.N.T.S – Animal Rescue Organization

  • Aided in transportation, intake, and fostering of rescue puppies
  • Performed administrative duties
  • Organized and attended fundraising and awareness events
  • Designed, created, and continuously maintained the organizations website

Business Fundamentals and Entrepreneurship Training

NORCAT – Startup 101

Startup 101 is both a private and Government funded educational program designed to give students the fundamental skills required to build and maintain their own business.

Public Relations

Cambrian College – 1st Year [ 2009-2010 ]

  • Marketing and Advertising Basics
  • Copy-writing, Speech Writing and Delivery
  • Fundraising and Client Relationships
  • Experience working both independently and in a group setting

View my Portfolio or Contact Me